How Bad Do You Want It?

 In this episode, I share a powerful lesson on momentum, perseverance, and visibility. You'll hear about a recent challenge I faced while pursuing a podcast opportunity and how it reinforced the importance of showing up—even when it’s uncomfortable. 

Find out what's happening in my world https://thevisibleceo.com/

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Transcript

Crissy Conner: 0:01

One of the biggest mistakes that I have ever made in my business is thinking I'm good. Like you get to a place in your business and you think that things are well, things are going amazing, right? And you think you can take a step back, and you think you can slow down, and you think you can stop doing the consistent actions and creating that momentum, because you feel like the momentum is coming on its own and the wheels are turning on it on its own, and you don't need to push anything up a hill anymore, one of the biggest mistakes. And so I want to tell you today about something that happened recently that just reminded me that we get to always decide how bad we want something, and we get to decide what are we going to do to get it. And so one of the goals that I have this year is to have 24 oops podcast interviews. So 24 podcast interviews. And in order to do that, I get to put myself out there. I get to make sure that I am attracting those, those opportunities, right? So I had an opportunity. I joined this like podcast program, and like they give you leads for podcasts, and they match you. And then sometimes the the the people just reach out to you because they want you. And so this guy reached out to me, and he said, Hey, I really want you to come on and talk about visibility. And I think it would be really great. I checked out your YouTube. Keep that in mind. I checked out your YouTube, and I love the way that you present yourself. And I'm like, oh, okay, cool. Y'all, there was so many hoops to go through for this podcast that I almost gave up because it was a lot of freaking work. And finally, when I saw all this work, and I saw the things that were going into this, and I will tell you everything, um, for example, obviously, he reached out to me. I was not guaranteed to get on the podcast, to be a guest, first of all, um, secondly, it has to be like a TED Talk. It has to be less than 20 minutes. You have to present. It's going to be in a lot like it's going to be shown in like a live conference, like online conference, and then it will go to be in a podcast episode, and it will go on the YouTube channel. You have to watch all these videos which they check your progress, and then you have to take a quiz at the end. This was like a lot of hoops, but I said, right? I wanted these episodes, or these opportunities 24 to be on 24 podcast episodes. And so the thing that was funny was that for a moment, I thought, like people reach out to me all the time to be on their podcast. Why am I doing this much work? And I thought to myself, first of all, this is uncomfortable, like I just submitted my video today, and there's absolutely no guarantee, there's no guarantee that I will get selected. They get about, I think they said about 10,000 entries a year, and they select 40 of them. 40 of them. Okay, so I go to check this podcast out after I'm in pretty through, like through this process, pretty much through this process, and I see that I'm going to forget the names. Of course, Jasmine star. Is it Jasmine star. I think it was Jasmine star was a guest recently. I see Marie Forleo was a guest recently, and I'm like, Oh, this makes a lot more sense now. Like, Holy freaking cow, right? Like, holy cow, like, this is all worth it. It was all worth it before I knew all of this. But it was like, Oh my God. Like, this is a lot of work. And so we had to, so I had to submit a form saying what my talk was going to be about. He and I were kind of talking in the in the background, like, this is what I was thinking. You know, do you want me to? Do you want me to go like this route, or I can go another route, but I really feel pulled to talk about this. And he was like, No, that's perfect. And so I worked on the talk, I worked on the paragraph, and then that goes to this committee. He has nothing to do with it. They decide yes or no, they want to see your video. And so I send all of this in, and the committee says, yes, we want you to submit a video. So I literally

Unknown: 4:43

just submitted the video. I recorded the video. Well, I started recording

Crissy Conner: 4:49

it once, and I stopped, because I was like, No, I can do better. And the second take, which the first one wasn't all the way through, it was like five minutes in. But the second take, I was like, This is it? It. I'm not going to overthink this. I'm not going to sit here and criticize myself. I'm not going to sit here and make this perfect like I I poured my heart out into this video. Here's the thing, if I don't, if it doesn't get selected, it will totally go on YouTube, because I think it's really, really good. I know it's really good. Um, but what I'm talking about in this video, which I will share with you. Some of it here is that we forget that visibility breeds visibility, meaning, if you want to speak on stages, if you want to get more podcast interviews, if you want to be asked to present, if you want to be asked to talk at certain events, you've gotta put yourself out there. You have your own stage right now, and so you have to stand up and say, Okay, I'm going to own the stage I have now, social media, YouTube, Tiktok, whatever that is. And I know by doing this consistently, and pouring my soul and my all the things that I want to serve into my audience, into that free platform, that free stage, that eventually people will ask me to

Unknown: 6:05

be on their stages. And it's true, it's this beautiful thing. And so I want you to ask yourself, do you

Crissy Conner: 6:17

want to be on the stage? Do you want to increase your visibility? And if so, increase it. Now you have everything you need. You have a phone, you have the sunlight or some daylight, light bulbs like I use. You have something to say, and even if you don't have an audience or the audience that you desire, now, speak to your reach. Don't speak to the followers that you have. Now, speak to the potential reach, meaning that every one of your followers has, let's say, on average, 200 followers, right? I'm not going to be able to do this math, but we know they have more than 200 followers, right? And so that just is multiplied, because who your audience is now is not who your audience can grow into. And all of that happens with you deciding to show up. I could have said, this is a lot of work. I mean, I may not get selected. I'm just throwing that out there. This is very big possibility I'm not going to get selected. I think I crushed it, but I'm not judging somebody else is judging me, right? And so I want you to know, like, if you don't try, the answer is always no. If you don't put yourself out there, you can't multiply and maximize your visibility, right? So you get to make that decision. You get to make that choice. Are you going go for it? How bad do you want it? Or are you going to be like, mm, nothing. Seems like it's working. I'm not going to keep doing this because this is a lot of work, and it's really uncomfortable, and nobody's paying attention to me, and nobody's buying my stuff, and blah, blah, blah, and then we just give up, and you could be three feet from the gold. If you've ever heard the story in the Think and Grow Rich. I don't know if it's in the book, but I know it's in the movie, um, the guy like gave up. He for years and years, invested every time he had in digging for gold and sold it and it was three feet away, three feet away. You're always three feet away about when you're about to give up. What does three feet mean? Does three feet mean three feet? Does it mean three months? Does it mean three years? I don't know, but you're so much closer than you were than when you started. But if you give up, then it really didn't want it that bad. You really weren't ready to take it all on. And so again, no matter what happens, I did it. It was uncomfortable, but I did it. It's uncomfortable for me to get on video. Sometimes, sometimes I'm like, Oh, I don't know what to say. I don't know what to do. Yes, I feel the same way you do sometimes, but I show up anyhow, because it is my job to pour and serve, to pour into my audience, to serve my audience. It's my job, that's what I do. Yes, I sell a lot of offers, but all those offers are also serving. But if I didn't show up here first to serve you for free, you wouldn't know who I was, and you would have no interest in what comes after that. So you get to decide today, how bad do you want it? Are you going to keep going? Are you going to stop Are you going to put yourself out there when things seem like they're going really well? Are you going to pull back and slow down? Are you going to keep the momentum going? No matter what you get to decide.